Many people experience an unhealthy culture around gyms and fitness. People feel judged, pressurised to conform to certain standards or even excluded completely. This toxicity can lead to body shaming, exclusivity and elitism with an overemphasis on the aesthetic. The Atlas Club is absolutely determined to re-claim gyms and physical exercise as positives that can improve both our mental and physical health. We will work with you to create programmes that promote holistic well-being, inclusivity and genuine all-round health. Whether you want to improve your fitness for your sport, or so you can take your dog on longer walks – we will work with you to embed positivity at the heart of everything we do. We will help you understand your motivations and find the positives in what you want to achieve: “I want to build my stamina so I can play the full 90 minutes with my football team.” “I want to increase my strength so I can carry my grandchild on my shoulders.” The Atlas Club will work with you to develop an exercise plan that builds on healthy movement and exercises that focus on those positive motivations. Healthy movement focuses on how your body feels as you move it, instead of how it looks, how many calories you’re burning, or how it will affect your body shape or size. It’s about moving in ways you enjoy and that enhance your well-being, and that move you towards that positive physical achievement.

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Healthy movement and exercise are clinically proven to improve your mental well-being. We will work with you to develop an exercise plan to stimulate the release of endorphins, natural chemicals in the brain that help relieve pain and reduce stress. These feel-good hormones can help soothe feelings of depression and anxiety and move you towards positive mental achievements.  

At The Atlas Club we offer a wide range of fitness products, from coaching to clothing. Our oversized t-shirts with embroidered logo are perfect for in the gym or everyday wear. We offer a full range of coaching. Personal Training is perfect for those who want in-person support, on-line coaching is for those who prefer virtual support and workout plans are the best option for those wanting to work at their own pace.  

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Our founder, Joe Clapton, said “Sticking to training routines that make you unhappy or eating foods that you don’t enjoy can lead to unnecessary stress. We believe that staying fit and healthy should be seen in a positive light. We will work with you, to help you find your own personal enjoyment in your regime and hit the goals you want to achieve.”